I’ve just return from a very pleasant couple of days at ICPIC in Geneva. One of the sessions there was about social medial for healthcare professionals. I’ve had a question on my mind for a while about conference tweeting – it’s good fun and helps me to remember stuff, but is it effective in sharing science outside of tight professional networks? Eli P flagged this fascinating paper, which provides evidence that Twitter can be a useful tool to share science outside of your professional network (‘outreaching’), but you need a certain threshold of followers to do it effectively.
A study just published in ICHE investigates tweeting activity at several IPC / ID / AMR conferences (the 2016 editions of IPS, ID Week, FIS/HIS, and ACIPC). Perhaps the most interesting finding is that including a weblink or tweeting on certain topics (including C. difficile and the media) increase the chances of a tweet being retweeted, whereas, surprisingly, including a picture reduces the changes of a tweet being retweeted.
I gave a presentation at ECCMID today on social media use by healthcare professionals (you can download my slides here). Since there isn’t a great deal of data around social media use by healthcare professionals, I thought I’d generate some! I put out this survey a few weeks ago. I was delighted that 749 healthcare professionals took the survey; thanks to everybody who took part.
I have been asked by ECCMID to do a talk on ‘Selling your colleagues and society: how to use social media.’ While there is some good data on social media use by scientists, I was struggling to find specific data on social media use by healthcare professionals. So I thought I’d generate some (and in doing so, generate the power of social media!). So, I have put together a short, simple survey that I hope you will have time to complete here.