I’ve just return from a very pleasant couple of days at ICPIC in Geneva. One of the sessions there was about social medial for healthcare professionals. I’ve had a question on my mind for a while about conference tweeting – it’s good fun and helps me to remember stuff, but is it effective in sharing science outside of tight professional networks? Eli P flagged this fascinating paper, which provides evidence that Twitter can be a useful tool to share science outside of your professional network (‘outreaching’), but you need a certain threshold of followers to do it effectively.
Guest blogger, Tjitske van Engelen (details below) writes…
It is Friday night eight ‘o clock. Everybody tunes in via online podcasts, live feed webpages or plain old television. And there he is; the man of the hour. Respected by fellow man for his charismatic behavior and loved by women for his enchanting smiles. The well-known jingle introduces the vibrant young show host whilst he enters the stage. Tonight will be a night to remember. It is one of these shows that everybody will talk about during the Monday morning coffee break. No way you are not watching. It is the quarter-finals: ‘thrombosis in neonates’ versus ‘fluid resuscitation in the critically ill’. A Norwegian versus a South-African researcher. The jury consists of one hundred participants with no prior knowledge of the fields of research. The contestants are scored as usual based on the three pillars of the show. First, did I learn something new? Secondly, can I repeat what I have learned? And thirdly, does it make me want to learn more? In the beginning, many contestants made a rookie mistake: too much information squeezed in the set three-minute-pitch. It was rather funny, to hear them stumble over their difficult words. Who has ever heard of macrophages before? Well, only two of the jury members, as it turned out. However, after last week’s show (‘antibiotic resistance’ versus ‘genetics and infection’) the number of Google hits for meticillin-resistant Staphylococcus aureus were sky high, adding to the third pillar of the show. Apparently people wanted to learn more after the engaging talk of the young scientist who explained her strategies to reduce the use of antibiotics. She has won an additional 30 seconds of pitch time for her semi-finals, kindly donated by Google. Fiction or future?
Racheal Troughton (bio below) reports on a fascinating study…As readers of this post are no doubt aware, the community of researchers and clinicians working in infectious diseases are increasingly using social media as a resource, and a platform for scientific discourse. But there is little discussion on precisely how it is being used. Back in 2015, we began a study to analyse the content and culture surrounding blogs in the field of infectious diseases – the “blogosphere”. Continue reading
I gave a presentation at ECCMID today on social media use by healthcare professionals (you can download my slides here). Since there isn’t a great deal of data around social media use by healthcare professionals, I thought I’d generate some! I put out this survey a few weeks ago. I was delighted that 749 healthcare professionals took the survey; thanks to everybody who took part.
I have been asked by ECCMID to do a talk on ‘Selling your colleagues and society: how to use social media.’ While there is some good data on social media use by scientists, I was struggling to find specific data on social media use by healthcare professionals. So I thought I’d generate some (and in doing so, generate the power of social media!). So, I have put together a short, simple survey that I hope you will have time to complete here.